case study
Liberated living ministries
The Vision
John and Beverley Sheasby are the founders of Liberated Living Ministries, a non-profit ministry that has spanned over forty years and five continents. For nearly two decades, LLM’s full library of teachings and messages, recently including their monthly Seed to Seed podcast, has been available for free on their website. Jones House was tasked with creating an online identity and a portal to make accessing their teachings simple for people around the globe.
Client wishlist:
“You shall know the truth, and the truth shall set you free."
John 8:32, Mission Verse of LLM
The Logo
Multiple iterations of the Liberated Living Ministries logo through the years have run the gamut of styles. To bring the brand into the 21st century, we simplified the design, opting to use a high contrast, badge style mark.
The basic, circular badge allows for easy inversion for application on all series and teaching graphics
The bold font featuring the Liberated Living Ministries name provides an easy to read, identifiable brand
The Identity
Clean lines, use of open space, overall golden tones and deep color make the online identity simultaneously bold and inviting.
We chose Sofia Pro as the brand typeface for its clean, professional appeal.
The Website
The most important feature of the LLM website is the ability to make all of John and Beverley Sheasby’s teachings, both newly released podcasts and archived files, easily accessible to the world. Integrated media players and easy-to-download playlists and teaching files give website visitors quick access to all of LLM’s offerings. In addition, the built in giving platform streamlines one-time and monthly donations, allowing site visitors the perfect portal to partner with LLM in ministry.
• Responsive sizing
• Optimal speed
• SEO best practices
• Easy edits through Wordpress Admin
